The news was delivered in the form of a video that was published on Cloud9’s Twitter account. In the clip, the company’s founder and CEO, Jack Etienne, introduces the new member of the team.

Cloud9 is one of the most well-known esports brands in the entire globe. The company runs competitive teams in a wide range of titles, including Valorant, Counter-Strike: Global Offensive, Overwatch (London Spitfire), and League of Legends.

Sugita will be reporting directly to Etienne from the headquarters of Cloud9, which are located in Santa Monica, California. She will, according to the organization, oversee the worldwide marketing operations of the organization across all sectors, such as promotions and product launches from partners.

“There’s something about Cloud9 that is incredibly exciting, and Jack is someone who I’ve known and respected for a while now,” Sugita said to Sports Business Journal.

“I’ve worked in esports for a long time, but I think this may be the first time that I’ve felt truly unlimited in my potential. I’ve always had this mission to spread happiness and joy to people wherever I go, and I’m thrilled to be able to deliver that to our fans on a global scale here.”

Meanwhile, Sugita will be striving to improve the Cloud9 brand while also advancing the company’s objective of winning championships, growing its audience, and offering players and employees aid, coaching, and perks that are the best in their business.

Sugita said in the announcement video: “I will be working on brand, on company vision, and will share with you guys our ‘why’. Our ‘why’ is the most important: Why we got into esports, why we have this brand, why is it that we do the things we do, the titles that we bring, and also the initiatives that we launch.”

In addition to this, Sugita is well-known for his ardent commitment to environmental protection. She is the founder of a number of projects, some of which include the planting of trees and the rescue of marine life and other animals through initiatives such as SeaQuest and BeeQuest. Ikebana, which is the Japanese art of flower arranging, is something that Sugita teaches as well.

“I’ve worked in esports for a long time, but I think this may be the 1st time that I’ve felt truly unlimited in my potential. I’ve always had this mission to spread happiness and joy to people wherever I go, and I’m thrilled to be able to deliver that to our fans,” Sugita said on Twitter.

On social media, Cloud9’s devoted followers reacted positively to the news.

According to Etienne: “I’m very excited that Tricia is joining us because she truly understands the Cloud9 brand. And while I’m focusing on putting together the next big team, she will make sure Cloud9 is looking good.”

?More esports news

The post Sugita becomes CMO of Cloud9 after departing FlyQuest appeared first on Esport Bet.

In the period of 2018, Sugita had walked her through to the top from Chief Operating Officer to the position of Chief Executive Officer in a period of two years. She made an impact in all the departments that she could. Prior to her employment in FlyQuest Sugita has exercised her expertise in organizations such as, Azubu, Immortals, and IGN.

Following the departure, Flyquest took to their Twitter page to say:

“With a heavy heart, we say goodbye today to our leader @megumumixbear. We know Tricia will continue to #ShowcaseGreatness in her next chapter. Thank you for everything- you are and will always be part of our family.”

In a ‘thank you’ video made by Sunita and reposted on FlyQuest Twitter account, she had expressed her gratitude of having to serve in the company, saying that she will miss the entirety of the establishment.

“I have made a very difficult decision to step down as CEO of FlyQuest. It has been my greatest honor and privilege to work with all the amazing people at FlyQuest, and one of the best team in esports for over four years. And together we’ve been able to accomplish great many things. She added,

“All the things that we’ve been able to achieve together such as our company vision of showcase greatness, the believe that greatness already exist within everyone and we want to help them find and showcase it.”

Sunita’s leadership regime marked a very competitive period for the team, as they have been strong contenders in the League Championship Series. One of the organization’s proud moments was in 2020 when its League of Legend team made it to second place at the Spring and Summer Splits just before they attended Worlds in the same year.

FlyQuest also has squads in Apex Legends, Rocket League, and PUBG, as well as two competitive Smash Bros. Melee players.

Sugita was the driving force behind a number of mind-blowing FlyQuest projects, including the Showcase Greatness initiative. She was also the braon behind the numerous “Go Green” campaigns that raised thousands of dollars for forest, coral reef, and bee conservation. FlyQuest has incorporated a green theme throughout its logo, leading in some of the most distinctive esports jerseys and gear with flowery designs. She said in her exiting video clip:

“To launching our Go Green initiative, several campaigns such as TreeQuest, SeaQuest, BeeQuest, and MeQuest, where we plant the trees, save the bees and the sea, which has really brought attention to mental health awareness which is very important to everyone here at FlyQuest.”

On June 17, the FlyQuest League squad, which includes Johnsun, Kumo, Aphromoo, toucouille, and Josedeodo, will kick off their 2022 League Championship Series Summer Split campaign against the Golden Guardians. FlyQuest finished in the top six of the Spring Split, but were defeated in the playoffs by Evil Geniuses in the finals.

?More esports news

The post CEO FlyQuest announces departure from company after four years of service appeared first on Esport Bet.